“I have asked myself that question many times,” said Edward “Ted” Raspiller, the college’s president since 2013. “If you can find why, I would love to read it.” Officials describe the school as “becoming Brightpoint,” with the official switch taking effect next year. The state board approved the new name in July. Raspiller estimated the name change will cost less than $1 million for new signs and other necessities. The new name, which has no geographic connection to the college’s service area, was chosen with help from branding experts.